Mr. Jaquenoud is responsible for all business aspects of the portfolio of prestigious Napa Valley Wine Growing Estates (Harlan Estate, BOND, Promontory, The Mascot) owned & managed by Pacific Union Company, a privately held holding entity focused on providing unparalleled luxury client experience through fine wines and hospitality (Meadowood, The Napa Valley Reserve).

He is active in the overall management of the organization, the definition of business strategy with focus on brand identity, expansion of worldwide selective distribution strategy, operational excellence, development of new retail business model, investment relations, profitability, debt structure and financing.